Creative Process

Our creative process starts with us understanding your brand personality and how your audience connects to it, along with your needs, your business objectives and goals for your website, once this is in place we can start to develop a relevant timeline and project plan.

Research

We undertake extensive research on your industry as a whole, your competitors, and your target
audience, this allows us to develop a tailored strategy and create the initial design, tone and style
for the site.

UX/UI Design

User experience (UX) endorsed with a strong user interface (UI) needs to work hand-in-hand to maximize user interactions. By developing a sitemap and wireframe for your project, this helps us determine the key features, functionalities, and structure of your new website.

Content Strategy

Working in tandem with your brand, marketing and/or sales teams, we determine what content is
necessary and useful for your website as well as where it should appear for maximum impact and user
interaction.

Design

We start by understanding your creative vision and direction, as this has a huge impact on every part of your brand’s digital activity, then we design the graphics and all of the visual elements needed to bring your website to life.

Responsive Design

Your audience is constantly on the move and your brand needs to be with them, so we create what we call; responsive design. This means building the functionality into your site so it resizes to work on a phone, tablet, or desktop, without surrendering the value of the content, design, or functionality.